Why does Google update its algorithm?
‘It’s not fair!’ is a familiar phrase that many people utter when Google dares to update its algorithm. Their website…
How to Optimise the Images on Your Website
Optimising the images on your website helps the tiny robots crawling your site to understand what an image is about, as…
Job Vacancy: eMarketing / SEO Administrator
eSterling have a full-time vacancy for an SEO Administrator to support the provision of service to our large customer…
Update Your Content Now!
Sorry to sound bossy, but if the content hasn’t been updated on your website for a while, make sure you do it now! The…
Paying for Search Engine Rankings: Part Two
Last month, I shared my thoughts about paying for search engine results with you. We established that the answer to the…
Client side frameworks, the new hotness
A recent article on javascript frameworks and the almost inevitable switching of focus to client based development from…
How Do You Spell Success for Your Website? Correctly!
I can’t stress the importance of using correct spelling and grammar on your website enough. Poor spelling creates a bad…
Paying for Search Rankings – Is Everyone Doing It?
Short answer? – YES!! Whether through Adwords/PPC or organic? – YES!! Whether ‘off-site or on-Site’? – YES!! Whether…
Quick and Easy Conversion Rate Optimisation
You don't always need to get your web development company involved to make a difference to the conversion rates of your…
How to write content for your website
When you’re asked by your web agency to write some content for your new web site all you really have as a guide are the…