According to Experian Hitwise the busiest day for online retailers in 2010 wasn’t in the run up to Christmas – it was Boxing Day.
Online Retailers in the UK saw traffic levels rise 12% higher than pre-Christmas Traffic Peaks. The second busiest day was the day after – the 27th December. It seems that a lot of turkey-stuffed shoppers are beating the queues and shopping in online sales, rather than hitting the high street.
If you haven’t already thought about how to attract visitors to your website over the festive season, then it’s not too late for a pay-per-click campaign. Trying Google Adwords could be one the best ways to turn some of this festive traffic into conversions for your website. We still have some Google Adwords vouchers available if you want to give it a try, so call us today!
